Our Vision
Creating Important Things is our way of business.
Since its foundation in 1983, Auto Friend has been very well supported by International and Japanese customers, including locally in our hometown of Tottori.
AutoFriend works together as a team to personalize excellent service to all of our customers.
Honesty and sincerity are our foundations, and we are proud to be of service.
AutoFriend and Suzuki Sales Tottori Central division.
We are here for you!

AUTOFRIEND started out as a small company with many dreams but few hopes.
We have had our ups and downs, and times when the future was in question.
Fortunately we have been able to provide extremely high quality Service, Sales and Products and have managed to be very successful, thanks in large part to our loyal customers.
AUTOFRIEND will continue to work as a dynamic and forward thinking company, providing next generation solutions to vehicle parts and services. Our success will also be the success of our customers, partners, employees, and new friends we meet along this journey.

COMPANY PROFILE

COMPANY OVERVIEW

Company Name | AUTOFRIEND INC. |
---|---|
President and CEO | Kazuhiko TANAKA |
Address |
【Head Office】
【SUZUKI Dealers Tottori Central】
|
Description of business |
|
Capital Stock | JP 25,000,000 Yen |
Founded | July 1983 |
Year of Established | October 1987 |
Certifications | Tottori Prefecture Public security Bureau Certified Number #701020004043 |
Merchant agreement |
CFN(Car Dealer Friendly Network) JU( JAPAN USED CAR DEALERS ASSOCIATION) Automobile Fair Trade Council Automobile Maintenance Association Aioi Nissay Dowa Insurance Co.,Ltd Nisshin Fire & Marine Insurance Co.,Ltd. SUZUKI MOTOR CORPORATION |
COMPANY HISTORY
July,1983 | Founded in Imai Town,Tottori |
---|---|
October, 1987 | Established AUTOFRIEND Ltd. in Matsunami, Tottori |
October,1989 | Dealership established |
September, 1997 | Established New office |
October, 1998 | Established AUTOFRIEND INC Organizational Change as well as Growth of Capital Stock |
August, 1999 | Launched `Original Car LuckyBeans Life` |
February 2000 | Exhibited at 2000 Osaka AUTO Messe |
February 2000 | Exhibited at 2000 Tokyo Auto Salon |
June 2004 | Established Chugoku AreaTransport & Tourism Bureau Certified In-house Repair Shop in Kanou Launched ` AUTOFRIEND Factory` |
June 2005 | Established ` SUZUKI Dealers shop, SUZUKI Arena Tottori West` |
February 2008 | Lunched Original LED Tail Light,`HIACE ,STELLARFIVE` |
October 2009 | Migration Expansion of the Suzuki Arena – Tottori Higashi, Including Used Car Exhibition Space Accompanying Sales Increase |
May 2010 | Lunched Truck tail light brand` OIRAN` |
April 2014 | SUZUKI Arena Tottori West carried out a renewal open at SUZUKI Dealers Tottori Central |
January 2015 | Exhibited STELLARFIVE& OIRAN at 2015 Tokyo AUTO Salon |
April 2016 | Established 軽自動車.com.Tottori office.Initiating Personal Automobile Leasing |
May 2018 | Exhibited at JAPAN TRUCK SHOW |
January 2019 | Exhibited at 2019 Tokyo Auto Salon |
DESCRIPTION OF BUSINESS

Car Sales
- Sales of New and Used Cars
- Sales of Automobile Accessories & Products
- Personal Leasing
●Location
SUZUKI Dealers Tottori Central・軽自動車.com Tottori shop
- 415-1(map),Kanou, Tottori,680-0874
- TEL:+81-857-51-7200
- 9:00〜18:00(Holiday: Tuesday )

Automobile Maintenance
- Automobile Maintenance
- Automobile Insurance
- Chugoku Area Transport & Tourism Bureau Certified In-house Repair Shop
●Location
SUZUKI Cars dealers Tottori Central
- 415-1(map),Kanou, Tottori,680-0874
- TEL:+81-857-51-7200
- 9:00〜18:00(Holiday: Tuesday )

Automobile Insurance
- Automobile Insurance dealers
●Location
AUTOFRIEND INC.
- 2-420-1(map), Matsunami, Tottori, 680-0801
- TEL:+81-857-22-1777
- 10:00〜18:00(Holiday: Sat.,Sun, Public holiday )
SUZUKI Dealers Tottori Central
- 415-1(map),Kanou, Tottori,680-0874
- TEL:+81-857-51-7200
- 9:00〜18:00(Holiday: Tuesday )

OIRAN 花魁Japan
- Manufacturing and sales Truck LED Tail light and Original brand Accessories
●Location
OIRAN 花魁Japan Sales office
- 2-420-1(map), Matsunami, Tottori, 680-0801
- TEL:+81-857-22-1777
- 10:00〜18:00(Holiday: Sat.,Sun, Public holiday )

Alibaba
- OIRAN JAPAN/ StellarV
Alibaba online store
●Location
Stellar V Sales office
- 2-420-1(map), Matsunami, Tottori, 680-0801
- TEL:+81-857-22-1777
- 10:00〜18:00(Holiday: Sat.,Sun, Public holiday )